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Patrick Nelson

Branding. Design. Art Direction.

  • Work
  • Contact

Stitch Fix rebrand

Stitch Fix rebrand

2019-2020

My role:

Designer, Art Director

The project:

Stitch Fix brought me on as to work alongside their Creative Director to execute a full rebrand of the company, covering every aspect of the brand’s identity from its name and logo to packaging and digital presence.

Credits:

Creative Director: Aaron Brown

Designer: Madi Krause

Brand Consultant: Marc Shillum

Illustrator: Mark DeLorenzo

color_new2.jpg
color2.jpg
sf_new3.jpg
sf_new4.jpg
stitch_wordmark_animated.gif
color5.jpg
sf_new7.jpg
color7.jpg
sf_new9.jpg
white_b13.jpg
dash.jpg
dash2.jpg
sf_new14.jpg
pattern.jpg
stitch_pattern.jpg
sf_new17.jpg
pattern_guide.jpg
color18.jpg
layout.jpg
layout2.jpg
sf_new_replace_25.jpg
UI_intro.jpg
stitch_ui.jpg
icon_intro.jpg
sf_new24.jpg
stitch_fix_icon.gif
color_new3.jpg
color_new4.jpg
boxes.jpg
color26.jpg
sf_new28.jpg
sf_new29.jpg
sf_new30.jpg
illustration_extra.jpg
illustration_extra2.jpg
illustration_extra3.jpg
sf_new_replace_last2.jpg
sf_new_replace_last3.jpg